Why you need to optimize your website at the point of experience

Modern consumers expect a secure, personalized web experience tailored to their browser and device. Unfortunately, adding these digital optimization and personalization capabilities to your website can increase page load time. Giving customers what they want (customization) along with something they don’t want (longer load times) creates a serious conundrum for online businesses.

Check out this solution brief to learn why it's imperative for companies to look beyond the network and prioritize the new point of customer experience — the browser.